CREDIT UNION MUSIC

Credit Union Music Hides Sensitive Conversation

Backround music in your credit union branches provides many benefits, including:

• Sound Masking. Sensitive information is less likely to be overheard.
• Improved Brain Function. For staff, music may act as an “exercise” that warms up selected brain cells, allowing them to process information more efficiently. (Harvard Study).
• Reduced Stress. The first line of William Congreve’s play The Mourning Bride (1697) is: “Music hath charms to soothe the savage beast, to soften rocks, or bend a knotted oak.” Studies on the affect of music on blood pressure and the nervous system indicate a connection between music and lower stress levels.
• Motivational Bonding. Whether at a public concert or a high school dance, social bonding occurs when music is present. Why? Science is still working on that one. A UC Berkeley report states, “Neither conventional neuroscience nor aesthetics can explain the deep emotional power of music to move humans to action.”
• Branding. You already have an image that is supported by visual elements. Adding the audio element further identifies and enhances that brand.
• Music Licensing. If you’re playing music from a free service such as Pandora, Sirius-XM, Spotify or internet radio station, or from CDs, .mp3s or other recordings, you are breaking the law.

Set The Energy Level and Style

Brandi Music lets you blend up to 4 unique channels of music to create your own sound. You can also block specific songs from playing and schedule special music genres to play at different times of the day.

Insert short, welcoming announcements every 3 or 4 songs to enhance your brand.

The service is very affordable, and easy to implement using a small internet-connected audio player that is provided with the service.